A down market is one when there are many people selling houses. As such the prices of these homes will be low and it is normally difficult for one to land a buyer easily. When there is a down market, properties will sit on the market for a much longer time and they will fetch lower prices when they sell. Whether you can find a client who will be buying a house with cash or in check, there are some tips that can help you find these clients. Here are 4 such tips to help you sell your home in a down market:
- Price your home right
What this means is that you have to make concessions on price. You have to quote a price that is a bit low considering that there are many foreclosures and many homes on sale. Undercutting the market prices means one has to do research on what some comparable homes are selling for.
You may not for sure compete with the homes in foreclosure but once you get the price right, you will be competitive. You will definitely have more action compared to the sellers who have not priced their homes low. You can research on Zillow or you can find an agent who will help you to find the right price for your home. Agents are more suited in giving comparative prices for homes.
- Work on your home curb appeal
When you can’t compete on price with the other sellers, one aspect that could give you a boost is the curb appeal of your home. Work on the home exterior looks so that more buyers can be appealed by it. Spruce up your plants and get your home washed to look smarter than all the others down the block.
Remember that Jersey City NJ cash house buyers have plenty of options and the moment your home appearance is lackluster, be sure the potential buyers will overlook your home.
- Come up with a marketing plan
Marketing simply means advertising your home to give it more visibility. With regard to advertising, there are various ways you can do this. Get to know your target market first so that you can put the advert in the right forum.
Put the advert in print media as well as in the online portals and social media platforms. Niche publications would help you to market your house to lawyers, doctors, and other high earning professionals.
Single-storied new jersey houses for sale can be marketed to senior citizens who do not prefer stairs. There are magazines and spaces that target these people. The idea is to market your home to the most feasible group of people.
You can give your potential buyers incentives or bonuses to entice them to buy your home. You can also offer to pay some costs such as attorney’s fees, closing costs, association fees and such kind of incentives. Most of the new house buyers in West New York would be interested in homes that have such kind of offers. Be a savvy seller! Make the buyers choose your home over the others.