The process of selling a home online is very different than traditional home selling. The pandemic has triggered a significant interest spike in selling and buying homes online, and many homeowners are taking this route to sell their homes in a hassle-free, quick manner.
Selling online gives the house more exposure to potential buyers, and if you consult with a ‘we buy houses’ company about targeting the right buyers, you can sell the house on your time and on your terms.
So, what can be done to sell your house online quickly? Let’s take a look.
Take High-Quality Pictures and Videos of the House
High-quality pictures and videos of each corner of the house can give potential buyers a clear idea of what they can expect of it. Good videos and pictures not only show the buyers what the house has to offer but also capture the attention of additional potential buyers, depending on where you post them.
If you don’t know how to take pictures or shoot videos to capture the best areas of your house, it’s best to hire a real estate photographer.
Stage the House Virtually
One of the key advantages of online home selling is you can virtually stage the house while avoiding the expensive practice of professional home staging. Of course, you’ll need to disclose that the house doesn’t actually look the way it appears in those staged pictures, but virtual staging will help the buyers see the potential of the home they’re looking at.
First, you’ll need to capture pictures of different rooms in your house. Then, you’ll need to contact a virtual staging company that will edit those pictures to show potential buyers what the rooms may look like with different pieces of furniture or wall colors.
Work With a Reputable Real Estate Company
If you choose to sell the house online by yourself, you can save a bit on the costs of engaging a real estate company. But you may also be missing out on some key advantages.
First, whether you’re taking pictures and videos for posting online or virtual staging, it can be very difficult to understand exactly what you need to capture to attract potential buyers. Reputable ‘we buy houses’ companies typically have years of experience in preparing houses for listing, and hence, they prove to be highly useful in this regard.
Second, many of these companies can list your house on an MLS or ‘Multiple Listing Service.’ Only real estate professionals can access an MLS, and listing on it can help you get more desirable and legitimate offers.
Third, while you can always advertise the house online mentioning ‘I want to sell my house fast,’ you may not be able to reach all the potential buyers. On the contrary, popular real estate companies typically have a large pool of existing audiences that they can share the details of the house with. If you can find such a company, it can be a highly effective way to get better offers and expedite the home selling process.
While there’ll be costs associated with using the services of a ‘we buy houses’ company, you’ll be able to experience a multitude of benefits too.